In the latest episode of Grupo STT’s podcast, we had the privilege of speaking with Fabián Niño, an artificial intelligence specialist, about the impact of this technology in the business world. During the conversation, we explored what artificial intelligence is, debunked common myths, discussed practical applications, and analyzed how Grupo STT is leveraging this tool to optimize internal processes and provide better service to its clients.

What is Artificial Intelligence?

Artificial intelligence (AI) is defined as the ability of machines to perform tasks that traditionally require human intelligence, such as learning, decision-making, and problem-solving. Fabián explained that AI is not meant to replace humans but to complement them. From text prediction on mobile phones to streaming platform recommendations, AI is present in our daily lives, simplifying processes and enhancing outcomes.

However, there are many misconceptions about this technology. One of the most common myths is that AI will replace humans in all jobs. “The reality is that AI is a tool designed to enhance our abilities and free up time for more strategic tasks,” Fabián pointed out. He also clarified that AI does not have emotions or consciousness; it simply follows instructions based on the data it has been trained with.

Practical Applications in the Business World

In the business environment, AI offers transformative opportunities. Some of the examples Fabián shared include:

• Automation of repetitive tasks: Processing documents, managing inventories, or analyzing large datasets becomes faster and more efficient with AI tools.
• Customer service: Chatbots provide 24/7 support, improving user experience and optimizing service teams’ time.
• Predictive analytics: In areas such as sales and human resources, AI helps identify trends and behaviors, facilitating more informed decision-making.

Fabián highlighted that, at Grupo STT, these applications are already being used to optimize internal processes, such as document classification through natural language processing or predictive analytics for talent management.

The Impact of AI on Clients and Employees

One of the key points of the discussion was the positive impact of AI on both clients and employees. According to Fabián, for clients, artificial intelligence means faster, more personalized, and more efficient service. For example, with chatbots, inquiries are resolved in seconds, significantly improving the user experience.

For employees, AI represents an opportunity to free up time from repetitive tasks and focus on higher-value activities, such as innovation or personalized customer service. “Technology doesn’t replace people; it empowers them,” he stated.

Future Trends in Artificial Intelligence

At the end of the episode, Fabián shared his perspective on AI trends that will be crucial in the coming years:

• Generative AI: Tools like ChatGPT and DALL·E will continue to revolutionize industries such as marketing and education by autonomously generating content.
• Intelligent automation: The combination of AI and robotics will optimize complex tasks such as logistics and personalized customer service.
• Ethical and responsible AI: Transparency and regulation will be priorities to ensure fair and secure use of the technology.
• Lighter AI models: The development of AI that can run locally will reduce costs and improve privacy.

Adapting to the Technological Era

Fabián’s main advice for Grupo STT employees was to adopt a mindset of continuous learning. In this technological era, curiosity and the willingness to explore new tools are essential. Training and staying up to date will allow us to make the most of the opportunities that artificial intelligence offers.

“Digital transformation is not about replacing people; it’s about empowering their ability to do extraordinary things.”

This episode makes it clear that artificial intelligence is not just a technology of the future but a tool that is already transforming the way we live and work. At Grupo STT, we remain committed to leading this technological revolution, integrating AI into our operations to provide faster, more efficient, and personalized solutions.

Paola Alexandra Urrutia

Communications Coordinator